Revealed: Richmond upon Thames is ‘best overall place to live’ in London

Unique research carried out by independent storage specialists Attic Self Storage has revealed the best London boroughs to live in.

The results were calculated by using official data alongside unique survey results in order to rank boroughs according to seven key factors: happiness, affordability, crime rate, quietness, ‘outstanding’ schools, green space and cool factor.

The company have collated the results into an interactive guide, so prospective homeowners can find their ideal place to live by filtering their most important requirements.

The best all-rounder was revealed to be Richmond upon Thames, with it’s stunning deer-filled park, followed by Bromley and Sutton, whereas the popular boroughs of Islington and Hackney were revealed to be the most unhappy locations in the city.

Researchers say that Homeowners most concerned about safety could consider moving slightly further from the centre to Bexley, Kingston upon Thames or Sutton – the three London boroughs with the lowest crime rate. However, If happiness is the most important factor, try Kensington and Chelsea, Kingston upon Thames or Bromley, which rank highest on the happiness index. At the other end of the scale, Islington has been ranked the unhappiest borough, followed by up-and-coming Hackney.

If cool factor is your kryptonite, then an impressive 41% of survey respondents say Southwark and the City of London is the coolest area in the city, home to hip-and-happening Peckham as well as Bermondsey and Dulwich. Camden has been voted the second coolest borough, followed by Kensington and Chelsea.

Surprisingly, the place rated worst overall was Westminster, where property prices are among the highest in the UK (only Kensington and Chelsea are higher).  This proves that high property prices won’t necessarily deliver a happy home.

Frederic de Ryckman de Betz, CEO at Attic Self Storage, said:

“Moving to a new city can be daunting, especially one as large and varied as London. We’ve created this interactive piece with a view to helping people who may be considering relocating to decide where in the city would suit them best, whatever their priorities.”

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